Privacy notice for parents and carers

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Draft 2026-10-11.draft-6 This notice is a working draft. It has not yet been reviewed by a qualified lawyer or data-protection officer and must be finalised before public launch.

The short version

  • Children can play without any account. We never ask a child for personal information.
  • A grown-up can add a player using only a nickname, a character (Jas or Jay) and an age band.
  • Game results are stored on this device. You can download or delete them at any time from the grown-ups area.
  • Cloud backup is not active: this version of the game does not send your child's data anywhere. If it is switched on in future, it will be optional and will need a parent account plus your explicit agreement, checked by a code we email you and confirmed by email the next day.
  • There are no adverts, no tracking, no chat, and no way for strangers to contact your child.
  • Narration uses your device's built-in voice. If your device only offers online voices, we show captions instead.

What we store

WhatWhyWhereHow longNeeds your consent
Child nickname, picture symbol, avatar choice and age bandShow the child's character and choose suitable difficultyThis deviceUntil the parent deletes the profileNo — stays on device
Game results (game, date, rounds, mistakes, hints, stars)Show learning progress to the parent and adapt difficultyThis deviceLatest 200 sessions per child; deletable at any timeNo — stays on device
Drawings a child sticks on "My fridge" in the Colour WorkshopLet the child see and keep their own artworkThis deviceNewest 24 per child; deletable at any timeNo — stays on device
Parent settings (narration, sound, motion, time limit)Apply the parent's choicesThis deviceUntil changed or deletedNo — stays on device
Parent email address and encrypted passwordParent sign-in for optional cloud backup, the code that checks a parent is agreeing, and the next-day confirmation emailCloud (optional)Not collected: cloud backup is not active. If it is turned on, until the parent deletes their cloud account ("Delete my cloud account").Yes
Copy of child profiles and game resultsOptional backup and use on several devicesCloud (optional)Not collected: cloud backup is not active. If it is turned on, until the parent turns backup off, deletes the player, or deletes their cloud account; each deletes the cloud copy.Yes
Record of your cloud-backup consent (what you agreed to, when, and that it was checked by an emailed code)Show that a parent agreed before any child data was backed upCloud (optional)Not collected: cloud backup is not active. If it is turned on, until the parent deletes their cloud account.Yes

What we never do

  • open or free-text chat between users
  • user-generated content visible to other users
  • advertising, sponsored content or behavioural tracking
  • unrestricted or generative AI conversation with children
  • public profiles, leaderboards or friend lists
  • any contact between children and strangers
  • in-app purchases, or any link or browser that leads out to the open web
  • social feeds, autoplaying videos or endless scrolling
  • streaks, loot boxes or other manipulative engagement mechanics
  • precise location, camera, microphone or contact access

Your rights

You can see, correct and delete everything we store about your child on this device from the grown-ups area. You can also save a backup file of everything, drawings included, and restore it on this or another device. The file is saved wherever you choose, so keep it somewhere safe: it holds your children's nicknames, progress and drawings. We never receive a copy. Cloud backup is not active, so no copy of your child's data is kept in the cloud. If it is switched on in future: turning it off deletes the cloud copy straight away; deleting a player on this device also deletes them from the cloud (straight away if you are signed in, otherwise the next time you sign in on this device); and “Delete my cloud account” deletes your parent account and everything in it. To make sure it's a parent agreeing to cloud backup, your email address must be confirmed, you enter a code we email you at the time, and we email you a confirmation the next day saying what you agreed to and how to turn it off. Contact details for the data controller will be added before launch.